PC makers prominently displayed the "Intel Inside" logo on their products, reassuring buyers of quality and reliability. As the PC market boomed throughout the 1990s, this campaign helped Intel ...

Intel is enjoying a much-needed jolt of adrenaline right now. New CEO Lip-Bu Tan arrived on the scene with a fresh vision and a message emphasizing what is arguably one of Intel’s greatest ...

as PC makers prominently displayed the Intel Inside logo in their products. As the PC market grew throughout the 1990s, this campaign helped Intel dominate its competitors like AMD and Cyrix. With ...

The campaign featured the 'Intel Inside' logo in advertisements and product catalogs, and 'Intel Inside' stickers on display PCs and commercial materials. As a result of advertising beyond the ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. "After all, we know a thing or two about what's inside," says a confident voice in a new ...

This co-branding strategy encouraged PC makers to display the Intel Inside logo on their products, which made these systems more ‘familiar’ to average users and thus gave consumers confidence.

Intel Corporation (NASDAQ:INTC) finds itself in the midst of one of the most complex transformations in the company's history. Once the cornerstone of personal computing, Intel now faces the twin ...

Up until today, things had not looked well for chip stock Intel (INTC). In fact, reports noted that Intel recently hit a 16-year low in its share price. But that turned around rather quickly ...

Intel (NASDAQ:INTC) shares have fallen by ~11% since President Trump’s ‘Liberation Day’ announcement of unprecedented tariffs, which triggered a wave of market volatility as trade partners ...

In brief: If you're wondering what Pat Gelsinger has been up to since he was ousted from Intel, the former CEO has just become executive chairman and head of technology at another company.