Sunder Balasubramanian breaks down how Myntra Fwd is capturing Gen Z’s attention through trend-first marketing, ...

In online marketing, socio-demographic data—encompassing attributes such as age, gender, income, and education—has ...

The key to success lies in strategic execution, continuous optimization and an unwavering commitment to reaching the right audience at the right time.

For apartment marketers, though, generative search presents a new challenge—how to use GEO to optimize websites, social media ...

I went to a global marketing conflab to get the lowdown on how top CMOs are coping with the pressures of the Trump 2.0 era.

Senior living and healthcare marketing firm ndm has seen remarkable growth, doubling both its revenue and headcount over the past three years. We interviewed Kansas City-based Chief Strategy Officer ...

The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...

If you're buying into these myths, you're setting yourself up for disappointment, wasted time and – potentially – financial ...

Looking for the best small business website design? Discover expert tips, templates, and tools to create a professional, high ...

To succeed in 2025, B2B marketing will require agility, technological innovation and authentic engagement strategies.

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.