We love Korean beauty brands because they tend to embody a skin-first philosophy, prioritizing your skin’s natural beauty and ...

The Camay Soap TV commercials promote the new Cold Cream formula, highlighting its benefits for skin care, including gentle ... Ukraine Hits Fifth North Korean Artillery System in a Month Dave ...

Between legacy labels occupying significant shelf space and a growing consumer appetite for authentic storytelling, the ...

Not great for those with facial hair. Matches lowest price we've seen. What we like: A sunscreen bar we recommend in our guide to the best Korean skin care products. Works over makeup, doesn't ...

that’s the superpower of exosomes skin-care products, a trending K-beauty treatment and a favorite of regenerative aesthetics experts. According to double-board-certified facial plastic surgeon ...

Korean beauty and grooming products are known for their innovation; the rest of the world turns to Seoul for the next trend or skin care tech breakthrough. But that’s not all they’re known for ...

dewy skin lies in a 10-step Korean skin-care routine. A leader in beauty innovation, Korea continuously pushes the standard with new ingredients, formulas, and techniques. The K-beauty influence ...

What’s the big deal about washing your face? You slather on some soap, splash your skin with water, pat dry, and you’re on your way. But for people with problem acne, skin care involves a ...

Are you wondering if your cleanser actually works? This guide breaks down six types of facial cleansers and explains how to pick the best one for your skin type and routine.

If you’re just starting to explore K-beauty land, it’s impossible to know where to start. That’s why I consulted experts (including my Korean ... skin types,” she adds. Missha’s skin ...

While most of the beauty products featured in those ASMR-esque videos are far from essential, moisturizer is one of the few exceptions. It’s a sturdy pillar of any great skin-care routine.

When I was a teenager growing up in Korea, beauty trends seemed to be all about Korean lip tints ... As usual, the shades are super flattering on my skin tone, and the formula is a dream to ...