IAB reports that most media companies haven't adopted AI despite positive results. Though half plan implementation by 2026. Most media companies haven't fully adopted AI yet. Agencies and ...

IAB Tech Lab, which sets digital advertising technical standards, has launched what it calls an open-source, server-side ad management framework, working with Equativ. The new tool, Trusted Server ...

Only 30% of agencies, brands and publishers have fully integrated artificial intelligence (AI) across their media campaign life cycles, per the IAB’s State of Data 2025 report. While half of those who ...

Thailand's Prime Minister Paetongtarn Shinawatra, center, answers questions from reporters on her arrival at the Parliament before a no-confidence debate against the prime minister in Bangkok ...

Not all in the industry are ready for the change, according to findings released today by the Interactive Advertising Bureau (IAB). The IAB’s State of Data 2025: The Now, The Near, and The Next ...

The IAB Tech Lab is having its Howard Beale moment with the web browsers. “We’re mad as hell, and we’re not going to take it anymore,” said IAB Tech Lab CEO Tony Katsur. Through excessive limitations ...

A powerful earthquake rocked Myanmar and neighboring Thailand on Friday (March 28, 2025), destroying buildings, a bridge and a dam. At least 144 people were killed in Myanmar, where photos and ...

Rescuers are desperately searching for survivors more than four days after a powerful 7.7-magnitude earthquake struck Myanmar, toppling buildings as far away as the Thai capital Bangkok and ...

This is among the key findings found in IAB's State of Data 2025: The Now, The Near, and The Next Evolution of AI for Media Campaigns, released today. The report provides the first-ever industry ...

The earthquake was so powerful that footage shows water tipping out of swimming pools atop high-rise buildings in the Thai capital. Both the Thai Prime Minister, Paetongtarn Shinawatra, ...