Fragrance is a personal choice and what you pick reflects your identity and personality. Perfume is also a means of self-expression. Your astrological sign could also play a part in your choice of ...

Vyrao, the luxury fragrance brand brought to you by industry veteran Yasmin Sewell, draws its name from the concept of growth and vitality, offering scents that channel holistic wellness.

2024 was no doubt the year of fragrance. #PerfumeTok garnered billions of views. Dozens of new brands hit shelves (Noyz, Tsu Lange Yore, 5Sens) and many made triumphant returns after years away ...

Ask a fragrance expert about niche perfume brands that should be on your radar, and Sana Jardin is guaranteed to come up. Founded in 2017 with the goal of being a socially conscious fragrance ...

Billie Eilish has just launched her latest fragrance which is being hailed as the 'best perfume ever'. The new scent, Your Turn, distinguishable by its unique bottle, joins her existing fragrance ...

We may earn an affiliate commission from links. Calling all fragrance lovers—have you added hair perfume to your shelf of favorite scents? I’d argue that aside from reformulated classics ...

Eilish’s fourth fragrance, Your Turn eau de parfum, has now made its debut, featuring a robust blend of ginger, peach skin, and Australian sandalwood notes. Like each of Eilish’s perfumes ...

Take T’s quiz to figure out your perfume personality, with tips and fragrance recommendations from the experts. By Katherine Bernard Katherine Bernard is a journalist and screenwriter whose ...

One mattress is too soft or too firm, the other too hot or too bouncy. After sleeping on the Helix Midnight Luxe for over a year, I finally found a mattress that’s just right. It utilizes a ...