Most companies understand the benefits of standardizing critical processes: reduced variation, higher throughput and quality, and lower costs. Yet they tend to approach strategic decisions completely ...

But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small businesses can ...

From Viking ships to mythical animals, here is the story behind some of the most unusual automotive logos out there.

Michael Boyle is an experienced financial professional with more than 10 years working with financial planning, derivatives, equities, fixed income, project management, and analytics. Suzanne is a ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why it took the form of the badge. The company's change in ...

Buc-ee's claims that Barc-ee's use of a similar name, logo featuring a cartoon dog, and product offerings creates confusion among consumers. Buc-ee's seeks to prevent Barc-ee's from further use of ...

Adani Enterprises Limited announced today that its joint venture company Sirius Digitech has acquired the remaining 22.5 per cent stake in Parserlabs India Private Limited (PIPL), making it a ...

Although avian flu was recently detected in a domestic poultry flock in CBS, the outbreak that ravaged wild seabird populations off the coast of Newfoundland a couple of years ago appears to have run ...

This ultra-minimalist 20-foot home on wheels shows that basic isn't a bad word and that true versatility comes with letting go of unnecessary things. One of the best things about homes on wheels ...

New Delhi: The Competition Commission of India (CCI) on Monday approved FMCG major Hindustan Unilever's proposal to acquire beauty and personal care brand Minimalist's parent company Uprising Science.

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

The Twitter logo sign that hung outside the company's San Francisco headquarters is up for auction. Bids surpassed $21,000 as of Monday night. The seller, RR House, estimates the sign's value at ...