Shai Gilgeous-Alexander scored 34 points and then took over the city of Boston with the help of his sneaker sponsor. After the game, Converse projected Gilgeous-Alexander's signat

After the Oklahoma City Thunder 's 118-112 win over the Boston Celtics, Shai Gilgeous-Alexander left his annual trip to TD Garden with an evil laugh. Not only did he drop an efficient 34 points, but he left the city in disarray with his Converse logo projected on iconic buildings.

Do we spot a bit of a rivalry brewing between Converse and New Balance? Here's the 411. On Wednesday night, shortly after the Oklahoma City Thunder's big win over the Boston Celtics, the Shai Gilgeous-Alexander logo was posted on many of the landmark spots in the Boston area,