PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Japanese nail artist Mei Kawajiri was based in Tokyo in the early 2000s and recalls countless clients asking for nails filled ...

Milk bath nails have become popular for its sheer milky color worn by celebs like Jennifer Lopez and Meghan Markle. If you're ...

For a spring-ready manicure, we're loving butter-yellow and lemon French tips, particularly in this short and square style.

This is exactly what 2025’s spring nail trends are encouraging us to do. You’re probably reading this on a screen, but ...

EASTER is all about eggs but the humble cupboard staple has more uses than just for a tasty breakfast. Rather than discarding ...

The best Mother's Day gift is not, in fact, a handwritten note—it's an heirloom-grade designer grail that compensates for a ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...