While you've undoubtedly seen Sonic's iconic ads, you may be curious about how the restaurant came to be - and how it has maintained relevance over the years.

The customers of tomorrow will expect AI-powered experiences. Brands should start small, test, pilot, learn and refine the AI integration.

Dyke confirmed Sonic is “100%” pursuing acquisitions in the second half of 2025, particularly in its franchise business. EchoPark is expected to begin expansion again in early 2026, and the company is ...