Over the course of four months, the MIT team asked 54 adults to write a series of three essays using either AI (ChatGPT), a ...

House Call” with Dr. Joe Sirven, we discuss the impact that using artificial intelligence has on the human brain.

The Japanese comedian and TV personality sent the internet into overdrive almost 10 years ago when he came up with the ...

The world of brain rot content is visually loud, emotionally overstimulating, and increasingly unavoidable on Gen Z’s feeds.

Experts explain whether "brain rot" is real, a sleep scientist shares the best time to set your alarm to avoid hitting snooze, and more from TODAY for June 6, 2025.

Brain rot, a phrase popular among Gen Z and Alpha, is also a notably self-deprecating term, Benjamin K. Johnson, Ph.D., an associate professor of advertising at the University of Florida, tells ...

It’s been almost half a year since AI-generated characters with Italian-ish names started spreading online. Making sense of Italian brain rot, including why some characters are controversial and ...

Doomscrolling. Instagram obsessions. Mindless YouTube video viewing. Distracting behaviours, yes, but can they actually rot a person's brain? Last year, Oxford University Press designated "brain ...

In 2024, the Oxford University Press declared “brain rot” the word of the year. If Ohio is just a midwestern state to you and mewwing is something your cat does, you might not be as familiar ...

In our fast-paced world, maintaining mental sharpness is crucial. "Brain rot" can occur quietly. Thankfully, simple daily habits can greatly enhance cognitive health. Here are some effective ...

Meet Ballerina Cappuccina and the Italian brain rot crew, an absurd group of A.I.-generated characters that are flooding TikTok. By Alisha Haridasani Gupta The first thing you need to know about ...

“To me, that’s good news, that it’s not permanent brain damage,” says Dr. Small. Here’s how experts would treat and prevent brain rot: Set time limits on social media.