LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Mattel, Inc. (NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball ... of the Universe®, Matchbox®, Monster High®, MEGA® and Polly Pocket®, as ...

(NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and ...

The doll also marks the first Ken doll of a professional athlete ... s signature We Are Family T-shirt, Nike Terminator High sneakers, Beats headphones, sunglasses, a fanny pack, a watch and ...

Barbie is teaming up with the LeBron James Family Foundation to release the first Ken® doll of a professional ... Nike Terminator High sneakers, Beats headphones, sunglasses, a fanny pack ...

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set. Priced at $75, the collectible doll has already seen pre-sale ...

He’s gone from high school phenom to global icon and, now, into toy history. At this rate, the only thing left might be to see if he outlasts Father Time or becomes the first Ken doll with gray ...

But in a move that unites the worlds of basketball and doll collecting, Mattel has unveiled a special-edition LeBron James Barbie — officially the brand’s first-ever pro athlete Ken.