Personally, I’ve found that stick deodorants tend to last longer than deodorant sprays. Something about the way they grip the ...

These brands aren't the first to tackle all-over sweat and smells. Ob-gyn-founded Lume Whole Body Deodorant pioneered the ...

The founders of the upstart personal grooming company said they planned to strike more deals. A public listing may be in the ...

In the perfume world, there's been a rising interest in using fragrance to repel rather than attract. Meet the off-putting aromas taking over the shelves.

There are too many choices out there. Too many brands. Too many fake reviews. And somehow, every product is the best ...

Would Sure's new whole body deodorant hold up to the ultimate test - a run followed by a journey on public transport?

Tone it down, Macron – men drowning in fragrance is a total turnoff - COMMENT: Whether you’re the president of France or a ...

The Unilever-owned brand is using sports to find softer ways to sell men on feeling -- and smelling -- more confident.

The NCAA Men's Tournament has produced timeless games and iconic game-winning shots. It's also a tournament in which stars are born. Sometimes, a player gets hot at just the right moment.

Duke is the clear favorite team to win it all among Men's Bracket Challenge Game users in this year's March Madness. The Blue Devils are picked to win the national championship on 30.97 percent of ...

LYNX is set to discontinue an iconic deodorant, leaving shoppers devastated. But the brand has hinted the beloved spray may one day make a "legendary comeback". Bosses took to Instagram to share ...