Visitors can walk through a huge, human-scaled Barbie dream house that’s a re-creation of the 1979 plastic version. The ...

Barbiecore enthusiasts, get ready to snap up a limited-edition timepiece that’s as tough as it is stylishly playful. The Barbie G-SHOCK Watch is a hot-pink collaboration between two iconic brands that ...

While it's only a coincidence Women's History Month and Barbie's birthday coincide, it's true that Barbie has influenced ...

But in 2024, Barbie is huge for a different reason: their celebrity Barbie doll creations. Mattel have made celebrity Barbie dolls for decades now, but more recently they have amped up the amount ...

An iconic doll is celebrating International Women's Month by honoring powerful female friendships with one-of-a-kind toys, ...

Barbie illuminates the month of women’s History by honoring Jordan Chiles and Jade Carey as a global pair through the power of female friendship and the collective strength of women empowering women.

In February, for example, Mattel executives warned of potential price hikes on Barbie dolls and Hot Wheels cars in an earnings call with Wall Street analysts and stated that roughly 40% of the ...

MIAMI – Mattel created Barbie dolls of two Brazilian disability advocates as part of a special edition collection to mark International Women’s Day on Saturday. The collection celebrates four ...

“One of the greatest tools that a girl can have is the support and encouragement of her peers,” said Krista Berger, Senior Vice President of Barbie and Global Head of Dolls, Mattel.

Barbie is letting "You Create" your own doll for the first-time ever. To celebrate the 15th anniversary of Barbie Basics, a line of collector's edition Barbie dolls, the dollmaker is releasing a ...