LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

LeBron James has partnered with Mattel, Inc. to create a toy model in his likeness, which will be the first Ken doll to feature a pro athlete.

Los Angeles Lakers star LeBron James will soon be seen on toy shelves around the country ... James is the first athlete to have his own rendition of a Ken doll. The Los Angeles Lakers star ...

LeBron James, one of the most iconic figures in modern sports, has made history once again — this time in the toy aisle ... athlete to be honored as a Ken doll. "We are excited to bring fans ...

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the four-time NBA champion his own toy model. James is the first athlete to ...

Basketball great LeBron James has broken another glass ceiling: becoming the first male-athlete Ken doll. Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy ... The information ...